In my last post, I discussed a digital portfolio that I would be putting together soon. I have currently selected two of the three pieces I will be putting into the portfolio. I have selected a memo that I wrote for another class and the press release I wrote for this professional writing class. I have not yet decided on a third piece.
The memo I selected was for a class entitled Integrated Marketing Communication. The guidelines for this memo were to select a brand and write a convincing argument about a celebrity (actor/actress, athlete, model, politician, etc.) who we felt should be chosen to represent that brand. We were asked to tell why we think this celebrity should be chosen and what significant connections that link the celebrity to the brand. I picked the brand Gillette and said that NHL player, Patrick Kane, should be chosen to represent it. During the playoffs Patrick Kane, along with most other professional hockey players, began to grow out the playoff beard. He eventually became known for his impressive beard and mullet. Hockey fans from all over spread around pictures of his playoff appearance across social media websites. Patrick Kane would be able to successfully endorse this product by vouching that this product can shave his playoff beard, at the end of the season, without issue or extra blades. This piece of writing demonstrates my skills for memo writing, my use of creative ideas, and my ability to respond accordingly to a task given to me.
The second piece I chose was my press release which I've explained in previous posts. Alike the memo, this piece also happens to pertain to hockey. I wrote about the Kraft Hockeyville competition and the events that were going to take place in Johnstown as a result of the win.
I plan to edit these pieces very thoroughly and to make sure they appear professional to not only my professor, but also future employers. I feel confident that my writing skills will really be able to show throughout these pieces.
No comments:
Post a Comment